Studio Nova began in 2014 as a two-person practice in a Shenzhen apartment, taking on packaging artwork for local tea and snack brands. The work was small, but the discipline was not: every project started with a positioning conversation, even when the budget only covered a label.新星创意始于 2014 年,当时只是深圳一间公寓里的两人团队,为本地茶饮与零食品牌做包装完稿。项目不大,但标准不低:即使预算只够做一张标签,每个项目也从定位讨论开始。
By 2018 the studio had grown to fourteen people and won its first international award for a sustainable tea packaging system. That project set the pattern we still follow: reduce the material, sharpen the idea, and let craft do the persuading.到 2018 年,工作室发展到 14 人,并凭一套可持续茶包装系统赢得首个国际奖项。那个项目确立了我们延续至今的模式:减少材料、锐化想法、以工艺本身说服人。
Today we are a team of twenty-six designers, strategists and producers working with founders and brand teams across Europe, North America and Asia. We take on a limited number of projects each year so that every one receives senior attention from first workshop to final print check.如今我们是一支 26 人的团队,包括设计师、策略师与制作人,服务欧洲、北美与亚洲的创始人与品牌团队。我们每年只承接有限项目,以确保每个项目从首次工作坊到最终印刷检查都由资深成员参与。